97%
of New Zealanders have engaged with a major news brand in the last month.
Research by Martelletti Consulting Ltd for the NPA March 2023. Nationally representative sample of n=1,260 New Zealanders 18+ who engage in some way with NZ newspapers or news media.
More than
3.45m
Kiwis are reading news across our members’ print and digital brands every week.
*Nielsen Consumer and Media Insights Q2 2022 – Q1 2023 (Base AP 15+)
88%
of New Zealanders take action after engaging with NZ news brands.
Research by Martelletti Consulting Ltd for the NPA March 2023. Nationally representative sample of n=1,260 New Zealanders 18+ who engage in some way with NZ newspapers or news media.
More than
2 million
Kiwis are reading our members’ daily newspapers each week
*Nielsen Consumer and Media Insights Q2 2022 – Q1 2023 (Base AP 15+)
96%
of 25-39 year olds have engaged with one or more major news brand in the past month.
Research by Martelletti Consulting Ltd for the NPA March 2023. Nationally representative sample of n=1,260 New Zealanders 18+ who engage in some way with NZ newspapers or news media.
The News Publishers’ Association champions the news media industry of New Zealand by:
- Promoting the power of news media as a highly effective, quality advertising medium.
- Representing members’ interests in areas such as government affairs, media regulation and public funding of journalism.
- Managing Aotearoa’s national media awards programme.
News Publishers' Association Members
Latest News
Sustaining Journalism in New Zealand: Lessons from Canada
In an era of misinformation, disinformation, generative artificial intelligence, and deep fakes, real journalism, produced by real journalists who research, write and fact check real stories that real people can rely upon is more important than ever before.
Announcing the 2025 Voyager Media Awards
The News Publishers’ Association is delighted to announce the awards list for the 2025 Voyager Media Awards, recognising and rewarding exceptional news and current affairs journalism in Aotearoa.
Who should decide the value of journalism? It’s not Google or any government
The battle over who owns and profits from local news content took a new and disturbing turn recently, when Google threatened to pull New Zealand news from its search engines if the Government went ahead with a fair bargaining bill.